
Boston Week is a very special time here at CreativeEqual. It’s basically the only week we write blogs, but it’s about more than just blogging. It’s about celebrating the unique spirit of the city. Here are some of our favorite traditions from the last ten years of Boston Week.
Googling ‘Boston’
Despite our commitment to covering the ins and outs of this fair city every year, 80% of CreativeEqual contributors are not from Boston, nor have they ever been anywhere near it. We hire them for one week per year out of a WordPress sweatshop in French Polynesia. Every year after we send the assignment, they send back an email saying the same thing: “What is Boston?” We tell them to Google it and they reply 20 minutes later with ten completed blogs. Their quality is indistinguishable from the ones we write.
Scratching Rs off of street signs
In a simple tribute to the famous accent, the CreativeEqual team celebrates Boston Week by scratching the Rs off of street signs across the city. Particularly fun targets are signs with ‘Park’ or ‘Harvard’, though taking the Rs off a railroad sign can apparently lead to confusion (Apologies to everyone involved in the collision at the Canal Street crossing).
Arguing over who gets to write a listicle
There is only one editorial rule for Boston Week: no more than six listicles. The rule is meant to discourage homogeneity among the blogs, but it is difficult because most of us don’t have enough writing talent or interesting thoughts to sustain more than one paragraph about anything. Every year we argue about who gets to write a listicle. We’ve settled the debate in various ways, including:
- Swan boat race
- William Blaxton trivia contest
- Who can last the longest listening to Bill Simmons talk to his dad about the ’70s Celtics
- Who gets the fastest response after sexting members of New Kids on the Block (we’ve never failed to get six responses)
This listicle was made possible by Jordan Knight and his quick trigger when sending dick pics.
Ritual sacrifice of writer with the fewest views
‘Favorite’ might be a stretch here, but it’s a tradition nonetheless. In the fine print of our CreativeEqual contracts, we all unknowingly gave our editor-in-chief MATT the right to ritualistically kill a writer every year in a bloody tribute to the Celtic god Toutatis. He sacrifices the writer whose Boston Week post gets the fewest views. So PLEASE like, comment, share, and click this post from all of your devices! I have a kid and three wives that need me! (Did I mention we’re all Mormons?)

